()Snibble is a next-generation social media platform for young adults that partners with TV to promote and expand linear streaming and content in the U.S.
Snibble allows YAs to have what they want: snackable videos that can be shared, shared, and commented on by friends. According to surveys, 70% of Gen Z prefer short videos over long ones.
“We are a fusion between the best of a video platform and a social media platform,”Blair Currie, CEO at Snibble.
Generation Z, a group of 16-24-year-olds, has never lived without mobile internet. Currie says that young adults today are looking for ways to stay connected with their friends, particularly in light of the coronavirus pandemic. Short videos have become the social currency of the generation.
Snibble lets viewers comment, share, recommend, and rate personalized content. It also offers a fair amount of hyper-targeted ads in return for their attention.
Snibble is a destination that attracts top advertisers. It allows brands to play when young viewers hangout, which helps improve returns on advertising investment.
The company has partnered up with TV to promote and expand the Snibble content and platform. You can access video content on Roku via a variety of channels, including The Junior Network By TV. Snibble and the Junior Network partner with each other benefits both parties by increasing their audience reach as well as access to content.
Snibble only uses content from the best providers such as Omnia News (BBC), Daily Fix, Brut, Cheddar and Huffpo.
This content is made available to Gen Z through the Junior Network by TV. It can also be accessed online via Roku, Amazon Fire, and iPhone and Android apps. For syndication, the content is also available in complete Linear HLS Stream format.
TV also offers content on Roku in Business Briefs and Health News as well as Entertainment News and Travel News.
Visit snibblecorp.comMore information on Snibble can be found here .com/media-widget for details about TV.