Ask any executive at a movie studio if they think the DVD gravy train has died. They will tell you straight away. “No.”They will grudgingly admit it. DVD popularitySlowing down

It’s easy to see why when you look at Blockbuster’s demise.

Digital entertainment, which allows the streaming and downloading of TV and movies to consumer’s computers, Internet-enabled TVs, and mobile devices, has replaced it.

Although some Hollywood stars may not like this new direction, others see it as an opportunity for growth, marketing, and the all-important bottom line.

“Whether studios like it or not, business currents and consumer interests have clearly shifted,”Peter Hoffman, Seven Arts Pictures’ CEO. “We can either capitalize on this trend or stick our head in the sand and hope everything will remain business as usual,”He added.

Hoffman said that Seven Arts has never shied away from the future.

The studio, which is based in Los Angeles, released the latest movie. “The Pool Boys,”Blu-Ray, iTunes and streaming digital distribution. Hoffman said that we can do more to promote this. “The Pool Boys,”Check out all our upcoming releases.

What of the small plastic discs, which most consumers know and even love?

According to the movie industry, DVDs will still play a part, but a supporting role to digital.

“DVDs are going to continue to be a viable part of a studio’s revenue,” predicted Hoffman. “But there is clearly a strong consumer interest in digital viewing as well.”

Studios would do well, in my opinion, to adopt the age-old saying of “give the customer what they want.”Seven Arts is no exception. “The Pool Boys”It’s available in DVD, Blu-Ray and streaming formats. It gives movie fans a wide range of options, which is a win-win situation.

Find out more about the “The Pool Boys”At www.ThePoolBoysMovie.comThen, go to the movie “On Demand”Get the movie through your local cable provider. This movie is also available on mobile phones, tablets, and DVD.