Blame it on KanyeWest and Kim Kardashian.

According to TheKnot, the average price of a wedding (excluding the honeymoon) has reached $31,213, a website that helps couples plan their weddings. Experts cite the “images of celebrity wedding extravagance,”Last year’s $12 Million “Kimye”Couples’ spending decisions are influenced by nuptials in Florence (Italy).

Of course, not everyone is suggesting that you need to spend so much. This is prime time to pop the question, with 39% of marriage proposals occurring between Thanksgiving and Valentine’s Day. There’s a trend that’s almost a necessity and a money-saving opportunity.

“Personalization,”TheKnot reports “is on the rise.”

Here’s the scoop:

* The wedding venue. The barns on scenic farms are a popular choice for grooms and brides. “I think it has a lot to do with photography,”USA Today spoke with Lorin Holmes, cofounder of VermontWeddings.com. “When couples get married, they’re really looking for interesting, unusual details.”It’s not hard to see why the average venue booking fee of $14,000 looks pretty good when you consider that the New York Public Library charges $50,000 to host a reception — any cultural or historic event is also very hot —

* The reception. This is the big news. Cocktail hours spent jumped 7 percentage. Consider signature cocktails instead of open bars. TheKnot’s spiked choc milkshake recipe sounds tasty.

* The engagement ring. The engagement ring. It doesn’t have to be her birthstone. Simpson’s is ruby and Hurley’s sapphire corresponds to the month she was born. However, the perfect romantic touch can bring out the best in personalization.

“It can also be the month a couple met or her favorite color,”Jason Kordvani is president of product development at Davani.DavaniJewelry.com), a family-owned company specializing in colored gemstones that has a nearly 50-year rep for creating some of the most gorgeous engagement rings around.

The best part? They can get a sapphire or emerald, ruby, or any other stone. “a larger, more important-looking ring at much less cost than a diamond.”The company offers styles from the affordable Davani Bridal to a show-stopping Luxury Collection.

He says this as if he was thinking of Kimye’s nuptials. “People want big rings like the ones celebrities wear.”