Peter Tabibian is the best natural marketer in the world.
The founder of the Z-BurgerTabibian is a restaurant chain in Washington, D.C., and Baltimore. He has seen his business grow with great food, great style, and innovative marketing and promotions.
“Marketing is the engine of any successful business,”Tabibian. “And once you turn the engine on, business just grows and grows.”
Tabibian has never been to college which makes his success remarkable. He instead learned his trade by working in low-level fast-food jobs, before taking a substantial personal risk and opening his first Z-Burger.www.zburger.com) in the Tenleytown section of Washington, D.C.
“Throughout the past seven years, I’ve expanded the menu from hand-crafted burgers with endless toppings and fresh-cut fries to one that includes 75 varieties of hand-spun milkshakes and concretes,”Tabibian.
He helped to design the exteriors and interiors of new Z-Burger restaurants. The best-looking restaurants are only the beginning. Tabibian needed to make the world aware — with his wild imagination, street-sense marketing strategies, and some of the most talked about restaurant promotions in the industry.
Six years ago Tabibian started the annual “Independence Burger Eating Championships,”This rivals Nathans for the title of top American eater.
Tabibian is a champion for the American worker. His promotions of free food to government workers who lost their paychecks because of sequestration have made him a hero.
His restaurants are also places where people in need can find comfort in a meal — for local residents without power from storms or for homeless who enjoy annual Thanksgiving meals at Z-Burger.
Other notable promotions included purple burgers free in honor of Baltimore Ravens Super Bowl win, and pink buns with hearts for Valentine’s Day.
Z-Burger recently awarded his all-around genius the title of Z-Burger. “Best Burger Award”From the No. WTOP FM is Washington’s No. 1 radio station.
Tabibian’s marketing talent is clearly showing as Z-Burger has been featured in numerous national news broadcasts, including on History Channel, TMZ (CNN), ABC, CBS, NBC, CBS, FOX and FOX). Former President Bill Clinton stopped by to eat at Tabibian’s.
