Mothers are the foundation of a family. They must balance being a mother, wife, daughter and sibling to all the important members of their lives.

This is why, while Mother’s Day honors these women for all that they do, one company celebrates these amazing ladies for a whole month.

Online retailer zulily has decided to honor moms throughout May by offering special collections of fashions inspired by moms.

The first week of February “By Moms, For Moms”The promotion will run from April 10 to early May. It will feature clothing designs created by mothers who work at zulily.

“As a mother, I’m honored … with the chance to share our favorite products to hopefully inspire not only customers, but potentially other moms looking for style inspiration from their peers,”Kate Aulabaugh is the director of home merchandising.

The second and fourth week will feature clothing and other products created by mom entrepreneurs. While the third week will showcase collections curated and curated by mom social media gurus.

The company will not only share these amazing product discoveries, but it will also highlight the inspiring businesses and personal stories of these women. They share the lessons they have learned along their entrepreneurial journey with anyone who might be interested in following their dreams.

* Lori, Jodi and Kari of Belly Bandit are revolutionizing today’s shapewear industry with their collection of maternity and post-pregnancy essentials. “Making mistakes is all part of the process,” says cofounder Lori Caden. “There will often be bumps in the road, but if it doesn’t challenge you, it doesn’t change you.”

* Hold Your Haunches was developed by two active moms who couldn’t find a pair of leggings that incorporated shapewear. They decided to create their own line, despite neither having any business or fashion experience. “Always trust your instincts and don’t think you need a business background to be successful,”Jenny Greer and Erin Bickley, the founders of this company. “It is important that you don’t let people tell you that you can’t do it. Prove to yourself that you can.”

* Industry maven Debbi O. Schulman created Planet Motherhood, a maternity line featuring affordable, fashionable, and contemporary options. After Ariella Weitzman’s daughter joined the company, the couple worked together to make the brand available online. “It’s important to adapt your company to the changing times and cater to your customer’s needs,” says Schulman. “Although it can be challenging, it can lead you to success.”

“There’s something really extraordinary and powerful about women supporting women, and we hope these specially curated collections will inspire women to do just that,” says Lori Twomey, Chief Merchant, in a statement.

“After all, our employee moms, mom entrepreneurs and social-influencer moms are just like you — wives, daughters, siblings and, above all, women just trying to balance it all.”

You can celebrate moms everywhere by visiting zulily.comDuring the month of mothers. For more Mother’s Day inspiration, please visit The Find.